Chief Marketing Officer, CBRE.
Paul Suchman has spent the past 20 years understanding, building and rebuilding brands to face ever-evolving consumer needs and business environments all over the world. A proven leader as an integrated marketer, brand strategist and revenue driving professional, Paul’s track record of translating business goals into innovative strategies and creative solutions that perform, ignite company growth and win awards speaks for itself.
Today he serves as Global Chief Marketing Officer for CBRE, Inc., the world’s largest commercial real estate services and investment firm. In this role, Paul oversees all of the Company’s global marketing functions and activities, including brand strategy; advertising; digital marketing and social media; public relations; and business development marketing. He leads a team of +400 marketers spread across the Americas, EMEA and Asia Pacific.
Paul built his career advising Fortune 500 CEOs and CMOs on their marketing and advertising strategies and communications programs. As EVP, Managing Director for BBDO, the world’s most awarded advertising agency network, he stewarded a portfolio of brands including ExxonMobil; Starbucks; Motorola Solutions; Monster.com; The Economist; and Qualcomm. As part of the executive management team, he delivered the company’s strongest financial and client performance in recent history. A champion for emerging media and evolving BBDO’s digital prowess, he led the development of their Innovation Lab. He also served as General Manager of Batten & Co., BBDO’s global brand-consulting arm.
Prior to joining BBDO, Paul co-led Ogilvy & Mather’s West Coast presence, where he oversaw operations and growth for the region. He led Cisco Systems global advertising and numerous pieces of the IBM’s brand, including IBM Global Services division, ibm.com and the corporate brand. At Ogilvy, Paul was a founding member of the Digital Media Consultancy, an in-house consulting practice devoted to creating and nurturing partnerships/alliances between clients and emerging digital brands.
An early digital marketer, Paul joined Agency.com in 1996. There, he led the North American business development team and the digital strategy discipline. He also played a key role in M&A activities, successfully integrating several acquisitions into the network.
He has the unique ability to apply creativity to brands most intense business challenges with outstanding results. But above all, he is committed to excellence and success by consistently striving to achieve exceptional results with integrity, fairness and poise. In recognition of his many contributions, Paul has been named to AdWeek’s 50 honored by American Advertising Federation.
Paul has sat on many boards, most recently serving the Child Mind Institute, an organization dedicated to transforming mental health care for children everywhere.
With deep roots in both Los Angeles and New York, Paul is an aspiring landscape architect, a decent runner, a youth lacrosse coach and a terrible surfer. He graduated with honors from the University of Southern California’s Marshall School of Business with degrees in Marketing and Finance. Paul currently resides with his wife and two teenage boys in Bedford, New York and spends summers and school holidays in Malibu, California.